Joe Caserta

Joe Caserta

Founder and President of Caserta Concepts

Joe Caserta is founder and president of Caserta Concepts, an award-winning New York-based innovation consulting and technology implementation firm specializing in big data analytics, data warehousing, business intelligence solutions, and helping clients maximize data value. A recognized big data strategy consultant, author, and educator, Joe is coauthor of the best-selling book The Data Warehouse ETL Toolkit (Wiley, 2004), a contributor to industry publications, and frequent keynote speaker and expert panelist at industry conferences and events. He also serves on the advisory boards of financial and technical institutions and is the organizer and host of the Big Data Warehousing Meetup group in NYC.

Path-to-Purchase Analytics Using a Data Lake and Spark

Harrisburg University

While traditional methods may be proficient to collect and analyze uniform data, utilizing multiple structured and unstructured external data sources can be challenging. This presentation covers how one of the largest membership interests groups in the country makes sense of the influx of information from streaming external data sources.

Track 2: Applied, Technical Implications
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