IBM, Vice President Chief Analytics Office
Christian Toft-Nielsen is a Vice President at IBM’s Chief Analytics Office, which identifies, develops, and deploys initiatives across business units in IBM on the basis of innovative application of cognition and advanced analytics to drive the ‘Cognitive Enterprise’ and improve IBM performance and profitability. Since joining the Chief Analytics Office Mr. Toft-Nielsen has led several novel initiatives around sales performance and coverage , workforce optimization, expense optimization, revenue forecasting, merger and acquisition analytics, enterprise risk, Fraud Detection, strategic planning, Marketing and pricing. Prior to joining the CAO, he led several global transformation initiatives in the IBM Global Financing division . He started his IBM career in Denmark, his country of birth. Mr. Toft-Nielsen holds a M.S degree in International Business from Copenhagen Business School.
How do you measure the value and impact that analytics drives in an organization? Data scientists work on initiatives to drive value through reduced costs, increased productivity, revenue growth and/or risk avoidance. Some of these projects will show a short-term, measurable impact while others will have a longer-term and strategic benefit. Measuring the value of […]